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Online shopping, also known as e-commerce, is a wildly popular way for consumers to access products these days. It’s convenient, simple, and can be done with a quick click from home. Companies like Amazon even offer free and fast shipping to their members. But what does online shopping look like from a global standpoint? First of all, it’s a growing industry, with sales worldwide . Let’s look at the e-commerce industry in the three regions around the world.
In the United States, e-commerce is huge. The mobile e-commerce spending in the United States as of , and these numbers are only expected to grow. Smartphones have overtaken laptops and computers as the . Amazon has the most popular shopping app for smartphone users, with . In terms of consumer preferences, the vast majority of online shoppers search their desired product on Google or Amazon and then purchase said product on Amazon.
In Europe, . The most developed e-commerce market in Europe is in the United Kingdom. While a plethora of products are available in the e-commerce market, the are in fashion, followed by electronics and media, toys and hobby products, furniture and appliances, and personal care and food items. Finally, online shopping in Europe is done mostly through .
The growth of e-commerce in Asia sets it apart from any other region, and China is the Furthermore, India’s e-commerce revenue is growing at an annual rate of . E-commerce is also growing exponentially in other Asian countries, including Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam. Alibaba is the in Asia, covering .
As we can see, e-commerce is growing throughout the globe. While some markets are more developed than others, online shopping is changing the way consumers buy products, and its popularity is sure to grow for the foreseeable future.
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